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Behavioural Economics
Recency Theory
FAQ
Household Admin
Media accompanies 84% of time engaged in household admin
Total
Childcare
Commuting
Cooking
Driving to supermarket
Eating/Drinking
Hobbies
Household Admin
Audience Data
Effectiveness Data
Case Studies
Creative
Housework
Relaxing
School Run
Shopping
Socialising
Sports/Exercise
Travelling in Car
Washing/Dressing
Working/Studying
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Share of Media Time
Media Reach
Timeline of Media Reach
Effectiveness Data
source: Radiogauge Predict
Case Studies
Creative
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